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Who We Are and What We Do
OUR MISSION & VISION:
Our mission at Identifi(ED) Consulting is to ensure educational institutions authentically represent their declared identity in all aspects of operation. We specialize in evaluating how schools embody their brand and values, providing expert guidance to enhance fidelity and integration of their identity across all facets of their educational model.
Our vision is to set the standard for educational brand integrity, helping schools across various sectors consistently reflect their true identity and values. We strive to empower institutions to not only define but fully embody their unique characteristics, ensuring their branding resonates with and positively impacts their community and stakeholders as well as student outcomes.
ABOUT US
YOUR PARTNERS IN EDUCATIONAL ACHIEVEMENT
At Identifi(ED) Consulting, we are driven by the conviction that a school’s identity is the cornerstone of its success. Founded by a seasoned educator and entrepreneur, our consultancy is rooted in over two decades of experience in education across various sectors—public, private, and charter—and deep expertise in marketing, branding, and creative direction.
Our Core Values
AUTHENTICITY
We champion authenticity by ensuring that every school's actions reflect its stated values and mission. We help educational institutions develop a genuine identity that resonates deeply with their community, enhancing trust and engagement.
ALIGNMENT
Our focus on alignment involves meticulously adjusting every aspect of a school's operations to mirror its educational philosophy. By synchronizing curriculum, staff behaviors, and school culture with core goals, we ensure that the school's identity is consistently manifested across all interactions
IMPACT
Impact is the ultimate measure of our success. We empower schools to not only define but actively live out their missions, resulting in measurable improvements in student achievement, staff retention, and community involvement.
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OUR WHY
DRIVING EDUCATIONAL OUTCOMES
We believe disconnections between stated missions and actual practices often lead to underutilized resources, disengaged communities, and unmet educational outcomes.
Identifi(ED) Consulting exists to bridge these gaps. We specialize in evaluating how schools manifest their identity in their day-to-day operations and guiding them to a true embodiment of their declared values. By doing so, we help schools enhance community engagement, improve retention of students and teachers, optimize resource usage, and ultimately, elevate academic achievements.
Our Services
A TRANSFORMATIVE APPROACH TO EDUCATIONAL EXCELLENCE
1
BRAND INTEGRITY AUDITS
Comprehensive evaluations of your school’s branding and identity against its stated values and mission, ensuring consistency and authenticity in its presentation and operations
2
FIDELITY IMPLEMENTATION CONSULTING
Expert guidance on integrating and maintaining a school’s identity throughout all programs and policies to ensure that the brand is faithfully implemented
3
STRATEGIC ALIGNMENT REVIEWS
Assessment of how well a school’s branding aligns with its educational goals and community needs, including recommendations for alignment enhancement
4
IDENTITY
INFUSION
WORKSHOPS
Interactive sessions for school leadership and staff, designed to embed the institution’s identity into daily practices and communications
5
MARKET STRATEGY EVALUATION
Analysis and refinement of current marketing strategies to better reflect the school’s authentic identity and engage the target audience effectively
6
COMMUNICATION CONSISTENCY COACHING
Coaching sessions focused on developing consistent messaging across all platforms and communications, reinforcing the school’s core identity
7
STAKEHOLDER ENGAGEMENT STRATEGIES
Development of strategies to improve engagement with key stakeholders (parents, students, community members) ensuring their perceptions align with the school’s authentic identity
8
CULTURAL ALIGNMENT SOLUTIONS
Solutions tailored to enhance the school culture to reflect and support the school’s brand and identity, promoting a unified educational environment
9
TRAINING AND DEVELOPMENT PROGRAMS
Training programs for staff on how to communicate and advocate for the school’s brand identity effectively
10
PERFORMANCE MEASUREMENT SYSTEMS
Design and implementation of systems to measure the effectiveness of branding and identity initiatives in achieving desired educational outcomes
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11
ALIGNMENT-FOCUSED STAFFING AND ONBOARDING
Specialized staffing and onboarding services tailored to ensure that every new hire not only understands but is fully equipped to embody your school’s identity
"GAME-CHANGER!"
Identifi(ED) Consulting has been a game-changer for our school's operational effectiveness.
SCHOOL PRINCIPAL
OUR SATISFIED
CLIENTS
"SUCH A TRANSFORMATION!"
The changes have revitalized our classroom environments, making teaching more fulfilling and impactful. It's incredible to see such a transformation!
INSTRUCTIONAL COACH
"A NEW STANDARD"
Their expertise in branding and alignment has set a new standard for excellence in our governance.
SCHOOL BOARD MEMBER
